Your baby’s skin deserves the best!

Parents no longer need to choose between what’s best for their baby and what’s right for the planet. Scroll through to discover what makes us unique.

99.9% PURIFIED WATER

Our alcohol and fragrance-free baby wipes have nothing to hide. Waterful baby wipes contain 99.9% purified water, a hint of natural citrus grandis (grapefruit) seed extract and sodium benzoate (a natural preservative, found in cranberries, prunes, cinnamon & apples.)

SAVE OUR PLANET

Our Wipes are 100% plastic free. Did you know that many baby wipes sold today are made using plastic? Over 12 million tonnes of plastic baby wipes end up in our oceans every year. Waterful is the solution!

FOR SENSITIVE SKIN

Waterful are hypoallergenic and dermatologically tested, ensuring they are perfect for newborn skin.

BEST FOR YOUR BABY

Your baby’s skin is our # 1 priority. Waterful are approved by AllergyUK, accepted by the National Eczema Association, certified by Leaping Bunny (No animal testing) and The Vegan Society.

BIG ENOUGH TO DO THE JOB

Our baby wipes are up to 33% larger than many other brands and big enough to tackle the messiest jobs.

FRESHER FOR LONGER

Tired of having to throw out expired wipes? Our baby wipes are good for 4 months after first opening the pack.

Make the Right
Choice.

Did you know that all wipes are not made the same? Waterful are made with 99.9% purified water and are approved by AllergyUK, accepted by the National Eczema Association, certified by Leaping Bunny (No animal testing) and The Vegan Society.

99.9% Purified Water
Allergy UK Approved
100% Plastic Free Wipes
100% Biodegradable
100% Compostable
Large Wipes 18x20cm

This comparison refers only to the specific packs depicted in the above chart. The comparison is based on information published by each of the brands on their packs and is correct on Feb 6th 2021.

Buy The Best For Your Baby

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Make It A Waterful Day

Join today for special offers, details of new products, access to contests and giveaways and how we are all benefitting the environment.

    Proud to be Accredited by:

    Discover more about Waterful

    99.9% Purified Water

    Purified water

    Natural Citrus Grandis (grapefruit) seed extract

    Natural Citrus Grandis (grapefruit) seed extract*

    *Contains a trace of Benzalkonium Chloride.

    Sodium Benzoate

    Sodium Benzoate is a common preservative found naturally in plums, cranberries, apples and cinnamon.

    Leaping Bunny

    We believe that beauty and household products should be cruelty free, and are proud to be Leaping Bunny approved. A global programme, Leaping Bunny requires cruelty free standards over and above legal requirements. All of our cosmetic, personal care and household products are approved under the Cruelty Free International Leaping Bunny programme, the internationally recognisable gold standard for cruelty free products. We adhere to a fixed cut-off date notice and proactively monitor our suppliers to ensure that our products adhere to the Leaping Bunny criteria. Our supplier monitoring system is also independently audited. For more information about Cruelty Free International, Leaping Bunny and Leaping Bunny criteria please visit Cruelty Free International

    How long are Waterful good for after opening?

    Our wipes are good for 4 months after opening.

    What accreditations do you have?

    We’re proud to be approved by AllergyUK, accepted by the National Eczema Association, certified by Leaping Bunny (No animal testing) and The Vegan Society.

    Do your wipes contain plastic?

    Absolutely not! Unlike many other baby wipes sold today we are 100% plastic free.

    Are your wipes biodegradable?

    Yes! Our wipes biodegrade in 28 days versus wipes with plastic that take over 100 years.

    Where is Waterful located?

    Our head office is in Ireland.

    What is your return policy?

    If you are not completely satisfied with your Waterful purchase, please contact us by clicking on this link.
    Please be sure to include photos, description of your concern and batch codes.

    Can I return a Waterful product purchased at a retail location through waterfulplasticfree.com?

    If you are not completely satisfied with your Waterful purchase, please contact us by clicking on this link.
    Please be sure to include photos, description of your concern and batch codes.

    How do I return an item?

    If you are not completely satisfied with your Waterful purchase, please contact us by clicking on this link.
    Please be sure to include photos, description of your concern and batch codes.

    How do Waterful subscriptions work?

    Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.

    How much do Waterful subscription cost?

    Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.

    Is there a minimum order quantity?

    Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.

    Can I put my subscription on hold?

    Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.

    Are Waterful products good value?

    Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.

    Why should I buy from Waterful compared to other brands?

    Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.

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        The batch code can be located on either box or individual package.